BrightEdge Sharpen Competitive SEO Tactics with comScore Data
blog.searchenginewatch.com
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Thu, 05 May 2011 13:50
[Source - Search Marketing News Blog - Search Engine Watch (SEW)]
BrightEdge, an SEO software platform which prides itself on having an open technology platform has teamed up with comScore to bring panel-based competitive data to it's SEO tool set.
BrightEdge has offered competitive analytics for SEO for a while now. Much like many other SEO platforms such as Searchmerics, Optify and Conductor, BrightEdge has focussed primarily on using closed-loop analytics to mesh two different data sets together to measure the impact of SEO tactics on search rankings.
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